Current 2026 Subaru BRZ Incentives and Offers

2026 Subaru BRZ

The standard features of the Subaru BRZ Limited include 2.4L H-4 228hp engine, 6-speed manual transmission with overdrive, 4-wheel anti-lock brakes (ABS), Integrated navigation system with voice activation, Side seat mounted airbags, Curtain 1st and 2nd row overhead airbags, driver knee airbag, Airbag occupancy sensor, Air conditioning, 18" aluminum wheels, Cruise control, EyeSight Adaptive Cruise Control distance pacing, ABS and driveline traction control

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Finance Offer

3.9% APR Financing for 48 mos. on a new 2026 BRZ

Manufacturer Offers

  • 3.9% APR for 48 months

Now through February 2, 2026 get 3.9% APR Financing for 48 months on a new 2026 BRZ. Monthly payment of $22.53 per $1,000 borrowed.   See Trims

Disclaimer(s):
  • Manufacturer Offer. No down payment required. Offer may vary by location. Other rates and payment terms available. Cannot be combined with any other coupon, direct/email offer or promotional offer unless allowed by that offer. Financing for well-qualified applicants only. Length of contract is limited. Subject to credit approval, vehicle insurance approval and vehicle availability. Vehicle may not be in stock. Estimated delivery to be determined upon ordering. See participating retailers for details. Must take delivery from retailer stock by February 2, 2026.
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Cash Offers

Military & First Responders Program

Manufacturer Offers

  • $500 cash back

Get $500 off a new Subaru with our Subaru Military discount.   See Trims

Disclaimer(s):
  • The following customers and their family household members are eligible the Program: a. Military: i) Active Duty U.S. Military (Army, Navy, Air Force, Marines, National Guard, Coast Guard and Active Reserve) ii) U.S. Military Veterans iii) U.S. Military Retirees b. First Responders: Police Officer, Sheriff/Sheriffs Deputy, Correctional Officer, State Trooper, Federal Law Enforcement Officer, Firefighter, EMT, Paramedics. Military, Veterans & First Responder customers are eligible to purchase/lease up to two (2) Subaru vehicles per year through this program. Provide documentation that proof eligibility. Veterans must provide official documentation that verifies active duty within 24 months.
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Subaru VIP Educator Program Discount

Manufacturer Offers

  • $500 cash back

Active classroom teachers of PreK-12 schools may be eligible for an additional $500 off the purchase or lease of a new Subaru.   See Trims

Disclaimer(s):
  • This offer generally cannot be combined with other Subaru of America (SOA) promotional offers, the VIP Premier, Signature, or Military Programs, or most coupons (with exceptions for the Subaru Guaranteed Trade Program (GTP) or the $500 Subaru Added Security® Maintenance Plan). Please note: This program is subject to change without notice.
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Lease Offer

Lease new 2026 BRZ for $435/month, $2,999 down, $3,434 due at lease signing plus tax & license.

Manufacturer Offers

  • $435 per month for 36 months
  • $3,434 cash due at signing

Through February 2, 2026 lease new 2026 BRZ for $435/month on a 36-month lease (Limited trim, code TZE-11). $3,434 due at lease signing plus tax & license. $0 security deposit.   See Trims

Disclaimer(s):
  • Manufacturer Offer. MSRP $37,055 (incl. $1,195 freight charge). Net cap cost of $34,706 (incl. $650 acq. fee). Total monthly payments are $15,660. Lease end purchase option is $22,974. Must take delivery from retailer stock by February 2, 2026. Other leases available on other trim levels. Cannot be combined with any other offer unless allowed by that offer. Special lease rates extended to well-qualified buyers. Subject to credit & vehicle insurance approval. Inventory may be limited. Not all buyers may qualify. Payments may be higher in some states. Net cap cost & monthly payment excludes tax, license, title, registration, insurance, additional options, & retailer charges. Retailer participation may affect actual payment. At lease end, lessee is responsible for vehicle maintenance & repairs not covered by warranty, excessive wear & tear, 15 cents per mile over 10,000 miles/year and $300 disposition fee (excl. NY and WI). Lessee pays personal property & ad valorem taxes (where applicable) & insurance. Not available in HI. See participating retailer for details.
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